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NRG
Solutions is the leading strategic resource for youth-oriented companies,
brands, products, institutions and cultures. We are a youth-driven
consultancy aimed at providing strategic answers for any organization
targeting the 13-29 year old demographic. NRG Solutions is different
because we put youth at the centre of problem-solving. Rather than
asking youth their opinion on conventional solutions, at NRG we
let the youth create solutions. And the results are catching fire.
A recent success:
The Birth of Beer.com: This past
summer, NRG Solutions facilitated a focus group study to solicit
feedback on six creative advertising messages for an exposure launch
of beer.com during the high television-viewing Olympic coverage
period.
NRG Solutions also organized an ideation session with a group of
young men between 19-29 years of age. Through a variety of unconventional
techniques, the Solutions team worked with these young men to recreate
the beer.com website to not only draw people in but keep them coming
back for more.
Our direct link to the 'in-crowd' - The NRGen Community!
NRGen is an online community dedicated to working with freakishly
intelligent super-cool passionate young people! NRG Solutions brings
together empowered 13-29ers from across Canada, and eventually,
from all over the world into a dynamic relationship of discussion,
exploration, and ridiculous entertainment. NRGen provides youth
with online work opportunities, daily chats, surveys and contests.
We inspire youth to create a space that will change business, education,
media and the government by participating in a variety of projects.
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