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NRG Solutions is the leading strategic resource for youth-oriented companies, brands, products, institutions and cultures. We are a youth-driven consultancy aimed at providing strategic answers for any organization targeting the 13-24 year old demographic. NRG Solutions is different because we put youth at the centre of problem-solving. Rather than asking youth their opinion on preordained solutions, at NRG we let the youth create solutions. And the results are catching fire. Two recent examples:

Kellogg's wanted to re-launch Apple Jacks cereal to be authentic and relevant to their market. NRG helped by creating a forum through which their target market (kids) could tell them what they wanted, while gaining valuable business, marketing and media experience. NRG Solutions and Kellogg's developed a strategy that involved a cross-country team of 21 kids, linked by technology and the Internet, who are shaping every element of the brand.
click here to read more about it.

The Charity.ca Youth Corps Project was a 4-month grass roots youth initiative implemented to promote awareness of Charity.ca and plant the seeds of on-line charitable giving across Canada. NRG Solutions recruited, hired and mobilized nine teams of university students across Canada to connect charities in their communities with on-line donating. These "Goodwill Hunters" contacted over 11,000 charities and were responsible for over 2000 charities being registered or in the process of registering with Charity.ca.

for more information, contact us at 416-364-0112, or email:

 

Max Valiquette, President, NRG Solutions, max.valiquette@thenrggroup.com

Rick Tremblay, V.P. Client Services, rick.tremblay@thenrggroup.com

Mike Farrell, V.P. Products and Services, mike.farrell@thenrggroup.com

Moe Poirier, V.P. Youth Community, moe.poirier@thenrggroup.com

Lori McKnight, Director, Strategic Alliances, lori.mcknight@thenrggoup.com